A legacy in progress...
Say hello to a new era of modern sophistication...PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution.
Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it’s a statement.
We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.
Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team.
This role is hybrid across both the Paid Social and PPC channels, but will be predominantly Paid Social, with an 80 / 20 split of time across the two (flexible depending on channel projects and resource).
Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, across several global markets, and will also support with account management and optimisations across PPC.
What you'll be doing
● Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping the activity in line with budgets and KPIs
● Support with PPC account management and optimisations to keep activity in line with budgets and KPIs
● Contribute to the Paid Media strategies, with a test and learn mindset
● Help drive our creative strategy, working closely with internal teams and external partners
● Take responsibility for the implementation of our Paid Social testing roadmap
● Contribute suggestions to our testing roadmaps
● Support with our audience and targeting strategy
● Own channel analysis and performance reporting
● Carry out regular audits to ensure account hygiene, and to identify opportunities for growth
● Assist in monitoring competitor activity
● Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising
● Support the more junior members of the team to aid their development
● Work closely with a number of internal teams including digital, influencer and PR, creative, BI etc.
● Work closely with external partners, including media owners, supporting agencies, and measurement partners
● Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers
What we’re looking for:
● 3+ years of experience in Paid Media
● Proficient in Microsoft Office
● Strong attention to detail and a creative eye
● Effective communicator
● Effective team player
● Strong numerical, reporting and analytical skills
● Ability to work to deadlines in a fast-paced environment
PLT Perks
#LI-LF1 #LI-onsite